Consumer spending in Saudi Arabia is rising, retail channels are expanding and buyers across the Kingdom are actively looking for new products, partners and sourcing solutions across Lifestyle, Gifts, Home and Outdoor categories. A booming tourism agenda and Vision 2030 investment are broadening that demand further, opening new distribution channels and accelerating retail growth across the Kingdom.
Sourcing Expo Saudi Arabia, organized by dmg events, launches in the Kingdom as the leading international retail sourcing platform, taking place from 27–29 September 2026 at the Riyadh International Convention and Exhibitions Centre (RICEC).
The expo brings together international manufacturers and suppliers with Saudi and Middle East buyers, distributors, retailers and procurement decision-makers all with a mandate to source.

Positioning the Kingdom as the region's most important destination for international sourcing and supply.
Source: imarcgroup.com

Backed by Vision 2030, the Kingdom is driving sustained consumer demand across lifestyle, home, gifting and outdoor categories.
Source: imarcgroup.com

Reflecting the depth and velocity of retail activity across the Kingdom, underpinning strong and growing demand for sourced product ranges.
Source: knightfrank.com

A medium-term growth trajectory that makes Saudi Arabia one of the most compelling sourcing destinations in the world.
Source: technavio.com
Sourcing Expo Saudi Arabia connects international manufacturers and suppliers directly with the buyers, distributors and procurement decision-makers driving retail growth across the Kingdom and the wider Middle East.
As an exhibitor, you'll leave with a strong pipeline of partnerships and distribution opportunities across Lifestyle, Gifts, Home and Outdoor categories.
dmg events has been shaping Saudi Arabia's event landscape since 2011, with offices in Riyadh and Jeddah. As organizers of some of the largest events in the Kingdom and the world – including Big 5 Construct Saudi, ADIPEC, Big 5 Global, INDEX Exhibition and the Saudi Food Show – we bring unmatched market knowledge, expertise and global influence. Supported by offices in Riyadh and Jeddah, we connect global interest with local demand, facilitating business connections, driving innovation and bringing together world-class speakers and solution-driven workshops to address the Kingdom's most important topics. Committed to Saudi Arabia's future, we work closely with public and private stakeholders to create impactful events that support national growth and transformation. Find out more at www.dmgevents.com/saudi.