Kids & Toys

Saudi Arabia's Dedicated Event for the Kids & Toys Industry

Connect with retailers, distributors and procurement professionals actively sourcing toys, games, educational products, baby goods and children's accessories for one of the Middle East's fastest-growing retail markets.

Why Kids & Toys?

Saudi Arabia's growing young population, rising household spending and continued investment in family entertainment are creating new opportunities across the children's products market.

Kids & Toys Expo Saudi brings together the brands, manufacturers and buyers driving this growth, providing a dedicated platform to launch products, build partnerships and expand across the Kingdom.

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Why Exhibit?

Put Your Brand in Front of the Right Buyers

Direct Buyer Access
Connect with retailers and distributors actively sourcing new products.
Qualified Leads
Meet decision-makers from toy retailers, e-commerce platforms and major retail groups.
Market Expansion
Build partnerships with importers and distributors across Saudi Arabia and the GCC.
Product Launches
Introduce new collections to a highly targeted audience.

Market Opportunity

Why Saudi Arabia?

  • 35+ million population
  • Largest consumer market in the GCC
  • Growing investment in family entertainment
  • Rising demand for educational and premium toys
  • Vision 2030 driving retail growth

Product Categories

Explore the latest innovations across:

Toys & GamesEducational ToysBaby ProductsLicensed ProductsSTEM & LearningArts & CraftsOutdoor PlayDolls & Soft ToysBooks & Educational Resources

Who You'll Meet

Meet buyers actively looking for new brands and suppliers.

Toy Retailers
Children's Retailers
Department Stores
Hypermarkets & Supermarkets
E-commerce Platforms
Distributors
Importers
Wholesalers

Be Part of Kids & Toys

Position your brand at the heart of Saudi Arabia's growing children's retail market and connect with the buyers shaping the future of the industry.